![]() And the best part? No matter what social media platform people use, there’s no way in hell they can escape the number of memes posted online daily. They allow you to spread your brand’s ethos and evoke an emotional connection with your target audience. People can skip ads whenever they want, and marketing with humor and familiar media can do wonders to engage hard-to-reach consumers. Why brands should use memes for marketing In many cases, something spontaneous will happen, and the internet will quickly seize the moment and make it famous - sometimes overnight. That being said, there’s no way to predict when a meme becomes a meme. Memes are typically meant to be funny and can apply to many different cultural topics. In a way, memes are cultural “breadcrumbs,” leading audiences to unique and meaningful content. The best memes go viral and are retweeted and shared hundreds of millions of times. A meme is an image embellished with text, usually sharing pointed commentary on social ideas, current events, or cultural symbols. Memes are viral by nature – they’re designed to elicit strong emotional responses. Alex from Target, Success Kid, Overly Attached Girlfriend - yeah, all of these guys started out as ordinary people but somehow skyrocketed into the internet limelight seemingly overnight. Memes are everywhere these days, and just about anyone or anything can quickly turn into one. It doesn’t matter if you’re a Pinterest addict, an avid tweeter, obsessed with TikTok, or a Reddit junkie–there’s one thing none of us can avoid on the internet: memes. Read on to learn how to level up your business with memes that pack a punch. Interested in learning more? Nowadays can break it down. ![]() While they may not seem as tactical as an informative blog post or as fancy-schmancy as a video, memes can and should be used as part of your brand marketing strategy – if you think you’re clever enough to use them. If that’s not art, we don’t know what is. They’re witty AF, super easy to retweet, and every single week, a new one pops up. Memes are undoubtedly one of the greatest art forms ever to exist – that’s right. ![]() If you ask us, memes should be an integral part of every content marketing strategy, and if you feel otherwise, we suggest making an appointment to get your head checked. Leveling Up Your Business With Meme Marketing ![]()
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